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10/09/2001 Entry: "9-October-2001 -- Want fries with that software?"

Want fries with that software? (DigitalMass) -- "To solve a thorny technology problem, these engineers didn't hunch in cubicles and bang out code. They donned uniforms and served up McNuggets and fries for two weeks. They took orders during busy lunch hours, felt the stress of making correct change at the drive-through window, and saw Spanish cooks struggle to read food orders in English." (Sales Pitch: WebWord does this kind of stuff.)

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