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10/09/2001 Archived Entry: "9-October-2001 -- Search Engine Optimisation"

Search Engine Optimisation (Frontend) -- "Given this new model, search engine optimisation now involves two basic challenges - attracting visitors and links from other sites. And this in turn points to the central, unavoidable fact of modern search engine placement – high quality sites providing valuable content are almost inevitably gravitating towards the top of most search results tables." (Comments: I've been meaning to write about this. Good content wins! However, it is also important to remember that the most popular links are the most popular. That is a bias. In most cases it is a good bias, in other cases, it is not.)

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