Well, this guy's running into the another form of protest, that of refusing to use the ridiculous pseudo-italian "tall" "grande" "veni vidi screwyou" sizes in favor of a more traditional "small medium large"...when most people say "small", they mean the smallest one listed on the menu. (And not putting "short" on the menu is another issue altogether.)

Posted by: Kirk on August 8, 2002 10:12 AM

 

Maybe I've got the imperial to metric conversion thing wrong, but a "short" at 8 ounces is about 1/4 litres ... which is 1 kitchen cup.

Maybe it's a terminology thing, but here in Aus. a short black is a tiny thing - pure black concentrate served in an oversized thimble, maybe no larger than 1.5 inches. About 60 ml, or 2 fluid ounces. All your buzz-eyed bean-jolt in a single gulp, strong enough to give you whiplash. Some prefer a double-short black ... thick enough to eat with a fork.

There's probably some fancy italian name for it.

Posted by: Eric Scheid on August 8, 2002 10:23 AM

 

Same damn thing as what the GAP has done...

THE INCREDIBLE SHRINKING SIZES -- "What passed for a size 12 in 1999 is now called a size 8 - it's called "vanity sizing," and designers everywhere are doing it, having learned that flattery equals profits. George Simonton, a professor at FIT, says some companies now cut clothes larger to accommodate the American shoppers' ever-expanding rear ends, without adjusting the sizes on the tags."

(Although...you should balance that article with this one: Zipper Shock.)

Posted by: John S. Rhodes on August 8, 2002 10:30 AM

 

You know this is a conspiracy by StarBucks - they have been planning this from the start.

1. Get you to drink their coffee...start to increase the sizes without telling you.

2. You start to need more coffee as your body warps to the ever increasing amounts it gets. You need more to get the same buzz - you are subconsciously upsizing all the time.

3. StarBucks make more money and sells more coffee (pleasing them and shareholders in key metrics), while you the drinker wondered what happened to the small, medium and large idea back in the late 80's.

4. You, the coffee drinker, spend your day dragging a round a ten-gallon drum of the stuff just to get your hit.

Posted by: JB on August 8, 2002 12:48 PM

 

They call it Ristretto over here, Eric. Don't know if that's an "authentic" name or not. When I was busy trying to launch CNET India in one month from scratch, I had to work 18 hour days for many weeks. The only thing that kept me awake was the ristretto served at the nearby cafe. It was freakin' strong and short, but damn, what a kick it gave me.

Posted by: MadMan on August 8, 2002 02:12 PM

 

Via SitRip

What's SitRip? Where's SitRip? Didn't see it listed as a WebWord hot site. Googling failed me.

Posted by: Jack on August 8, 2002 06:26 PM

 

You can find Frank Yu's SitRip here -- "All Your China News Are Belong To Us."

Posted by: John S. Rhodes on August 8, 2002 10:17 PM

 

MadMan sent me this...

Anyone for coffee?

Posted by: John S. Rhodes on August 8, 2002 10:18 PM

 

I went to a Starbucks once.
I'd rather MaxPax.

Posted by: Mac on August 9, 2002 03:15 PM