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WebWord Weblog Posting Posting Date: November 07, 2002 Measuring the value of your content (Gerry McGovern) -- "Measuring content involves an understanding of knowledge and information. It involves seeing content as an asset. It involves clearly articulating the objectives you have for your content. It involves comparing how content performs against other forms of communication."
Reader Comments...
If he is so great at information/content design, then why didn’t he write: Measuring content involves: - an understanding of knowledge and information - seeing content as an asset - clearly articulating the objectives you have for your content - comparing how content performs against other forms of communication Such dramatic use of repetitiveness doesn't really have a place on the web.
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